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Paid for Comment, Part Four.

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Paid for Comment, Part Four.

| Uncategorized | May 30, 2011


Our editor got stuck in Iceland (not Kerry Katona’s hangout – the country) hence we went a little quiet. He’s OK, a little shaken and looks like he’s come out of a Laurel and Hardy explosion.
In the meantime I snuck out to a media exhibition for small and specialist publishers to share ideas and experiences. It was very interesting and great to know that there is not a single market or interest not covered by an incredible number of enthusiastic and skilled entrepreneurs. Everyone seemed to have a story to tell about how they were combatting weak revenues on and offline and having a ball doing it.

Honourable mentions to the likes of..

Stylist Media – Creating a network of female entrepeneurs. 

Songlines – Online retailer relationships.

K9 Media – Digital Editions and re-use of content.

Take a look at the conference review here… http://tinyurl.com/43hh3ax

One of the larger publishers not represented at The Specialist Media Show was United Business Media (UBM). We think that in terms of creating products that engage the user and please the sponsor, that there’s no-one in B2B doing a better job. Their ‘Built Environment’ group are the ones really breaking the mould and are showing strong production standards in telling good and visual stories in online broadcast. Here is the first in series around sustainability in the Building trade…. http://www.building.co.uk/duluxtrade

There’s a lot of good things happening in publishing and I daresay we will be looking to share them with you in the coming months.

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