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Monthly Archives: July 2015

B2B Video: Going Beyond Brand Awareness.

The stats don’t lie. More and more of the world’s top brands are engaging with video like never before. And YouTube is the chosen platform. According to a new report, the Top 100 brands are collectively uploading a video to YouTube every 18.5 minutes and have an average of 2.4 channels each. It’s easy to

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Ad Industry – Please Wake Up

We’ve watched, winced and waited for some time, too long, now we have to say something. It’s been horrible to watch all that money wasted, we feel for marketing teams being led by agencies (and media co’s) for whom the penny has still not dropped. Online video advertising is not like TV so please everyone

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Video Times – Make Better Video

Every month we send out an email to b2b marketers who have asked to receive an update on some of the more interesting developments and campaigns in b2b video. Here for your delectation is content from the 8th in the series. Every month has a theme and this is around Making Better Video. If you

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