Monthly Archives: August 2011
There’s no doubt that many brands are making their own content and sometimes this is great stuff. This could be in association with other media companies or striking out on their own with their own content teams to make effective content that meets a messaging objective. What is often forgotten about however is: how do
You go away for a spot of rest and recuperation and return to Blighty and ‘r&r’ of a different kind…riots and recession. Meanwhile, in my absence, ThePeloton has gone all cultural. Whilst the country simmered, our creative team members were sheltering from the angry mob in the genteel surroundings of Syon House in West London.